Example presentation · Business
Business proposal
What the presentation covers
Slide 1 A modern, welcoming website that turns visitors into booked patients.
Website redesign proposal A calmer, brighter home for your practice online · Clean, airy and full of soft curves — a redesign that mirrors the care your patients feel the moment they walk in. · Prepared for your dental clinic by our web design studio.
Slide 2 Why redesign now
The opportunity Proposal · 2 of 10 · Your website is often the first chair a patient sits in — most people check a clinic online before calling. · A dated or hard-to-use site quietly sends patients to the next search result. · A redesign is the fastest way to make every ad, review and referral work harder. · Our goal: a site that feels as calm and professional as your waiting room. · Web design proposal The opportunity
Slide 3 What we see today
Our assessment · Outdated look · The design no longer matches the quality of care inside the clinic. · Mobile experience · Most visitors arrive on a phone, and the current site is hard to use there. · Booking friction · Appointment requests take too many steps, so some visitors give up. · Unclear first impression
Slide 4 Goals for the new site
What success looks like · Look the part · A clean, modern design that reflects the care you deliver. · Book with ease · A clear path from homepage to appointment request in a few taps. · Work on every screen · Fast, flawless on phones — where most patients browse. · Be found
Slide 5 Design direction
Look and feel · Palette — calm & clinical · Off-whiteBase · Warm sandSecondary · Fresh tealPrimary · Deep tealContrast · Type — clear hierarchy · A warm welcome, in words.
Slide 6 What the new site includes
Scope · Home · A warm first impression · One clear call to action, front and centre from the first scroll. · Services · Every treatment, in plain language · Easy to update as your offering evolves. · About
Slide 7 The patient journey
From visitor to appointment · Finds you · Via search, a review or a friend's referral. · Lands · A page that answers their question in seconds. · Trusts you · Sees the team, the space, real patient words. · Books
Slide 8 Timeline
Our proposed plan · Weeks 1–2 · Discovery · Goals, content, photography and sitemap. · Weeks 3–4 · Design · Look and feel, key pages reviewed with you. · Weeks 5–6
Slide 9 What's included
Working with us · Strategy first · A strategy and sitemap session before any pixels are drawn. · Custom design · Designed for desktop and mobile — no templates. · Content, migrated · All your content moved over and polished with you. · Team training
Slide 10 Next steps
Share your feedback on this proposal — and we refine the scope together. · We confirm the plan, timeline and investment. · Kick off discovery — and we start designing. · Thank you — we'd love to build this with you.